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    Senthil Arasu B, Praveen Paul J,

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Engineering Economics and Financial Accounting

by: Senthil Arasu B, Praveen Paul J,
ISBN: 9788183715775

Table of Contents

  • Introduction to engineering economics
  • Economic theories and managerial economics
  • Market forces – demand
  • Demand forecasting
  • Market forces / supply
  • Theories of production and cost concepts
  • Pricing strategies
  • Profit planning and control – break even analysis
  • Nature of industry
  • Market structure – diversities and implications
  • National income
  • Inflation, deflation and unemployment
  • Money and banking
  • Financial management
  • Basic financial concept
  • Capital budgeting decision
  • Sources of finance
  • Accounting
  • Ratio analysis

₹450.00

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Meet the Author
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The authors B. Senthil Arasu, and J. Praveen Paul both have rich teaching experience in the relevant subjects. Both of them have industrial experience too. Mr. B. Senthil Arasu is a Electronic Engineer (B.E. ECE) with an MBA in Finance and Mr. J. Praveen Paul is a mechanical Engineer (B.E. Mech) with an MBA in Marketing. The authors have published various articles in journals and have presented papers in national and international conferences and seminars.

Books of Senthil Arasu B
Meet the Author
avatar-author

The authors B. Senthil Arasu, and J. Praveen Paul both have rich teaching experience in the relevant subjects. Both of them have industrial experience too. Mr. B. Senthil Arasu is a Electronic Engineer (B.E. ECE) with an MBA in Finance and Mr. J. Praveen Paul is a mechanical Engineer (B.E. Mech) with an MBA in Marketing. The authors have published various articles in journals and have presented papers in national and international conferences and seminars.

Books of Praveen Paul J
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“Engineering Economics and Financial Accounting”

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