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    Raghunatha Reddy D


Managerial Economics and Financial Analysis

by: Raghunatha Reddy D
ISBN: 8188429880

Table of Contents

  • Introduction to managerial economics
  • Demand analysis
  • Demand forecasting
  • Cost and revenue analysis
  • Theory of consumer behaviour
  • Production function
  • Input-output analysis
  • Market structure: price and output decisions
  • Game theory
  • Pricing strategies and practices
  • Capital budgeting
  • Macro economics and business decisions: national income, business cycles
  • Linear programming
  • Pricing and employment of inputs
  • Profit management
  • Public finance
  • International trade
  • Policy for economic development: monetary policy
  • Natural resources economics


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Meet the Author

Dr. D. Raghunatha Reddy is currently working as an Associate Professor at School of Management Studies, Jawaharlal Nehru Technological University, Hyderabad – 72. He earlier worked as Deputy Statistical Officer before taking up the present assignment. So far 4 candidates have completed their doctoral programme under his guidance and he has guided about 250 MBA projects. He has published about 25 papers in various reputed journals. His areas of interest are capital maket, financial management and research methods.

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“Managerial Economics and Financial Analysis”

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